Shortie Diaries

What We Wear Speaks|Fashion as Political Marker, Cultural Memory, and Creative Defiance

In 2025, fashion is more than style—it’s a mirror of our economic, political, and cultural reality. From the return of tailoring to utilitarian tre...

Challenging the "No Oversized Rule": Petite Women Redefine Fashion

Explore petite fashion with style tips that break outdated rules. Learn how petite women confidently rock oversized clothing, mastering proportions...

PART 1: Unboxing Petite Womanhood: Confidence, Sexuality, and Defying Stereotypes

It’s exhausting sometimes working to combat the many societal pressures women face. Many of which tie in to our physical appearance. In this issue ...

Petite Style Tips: 4-in-1 Shirtdress for Your Capsule Wardrobe | Versatile Fashion for Short Women

Leading the way in convertible fashion, we show you how the 4 in 1 shirtdress is just the piece you need in your capsule wardrobe. For all our frie...

How to Style Oversized Outfits for Petite Women | Confidence with Oversized Silhouettes 💃

Don’t be afraid to play with style! Whether you’re layering a coat, adding accessories, or experimenting with volume, oversized outfits can work be...

Petite-Friendly Fall Style Tips & Life Transitions

For petite women, it’s all about working smarter, not harder, to look and feel your best. So, let’s dive into some petite-friendly fall styling tip...

Welcome to Behind the Seams

Behind-The-Scenes revelations: Failures, successes and the spiritual side of business. We’re figuring it out together!

2 Styles 7 pieces!

You read that right! Our 4 in 1 Shirtdress and Convertible Cargo give you a least 7 different ways to wear them. When it comes to design, we love ...

Your Perfect Petite Fit

Not sure what size to get? Or maybe you just want to understand what makes petite sizing different, either way we are here to help!

4 in 1 Shirtdress Tutorial

We breakdown our most versatile piece, The 4 in 1 Shirtdress with a live tutorial from our Founder, Jessica White.

short & BECOMING

Hi!! Jessica here, founder and designer at East On Rodeo. At the time of writing this post, East on Rodeo is less than a year old and in the few...